Categories: AR Filters

How can AR Filters help Brands in Marketing?

October 05, 2020

If you are the one who has lately used Instagram, Facebook and Snapchat filters, then you are already into the AR Filter era. These AR Filters are not just for fun sake but also plays a vital role in the marketing, advertising and in promoting the brands products and services in a unique engaging and interactive way.

Well many brands struggle up and feel challenging to come up with some unique and creative ideas to place their brand experience on AR Filters for their customers, here The Intellify is at your rescue to help with our creative heads efforts collaborating with your excellent product launch strategies and timelines.

Are people aware of the filters they use? What is AR Filter?

 

AR Filters enhances what your camera sees with a computer generated graphics or sounds. People use them just for fun. But does the story and motive of AR Filter ends there? No.

There are AR Filters used as a primary marketing tool in this new Digital Era, How? Let’s see –

 

  1. It’s a new way to showcase a new beauty product, fashion accessories and appliances by telling people ‘try it’ how these products look on them and how it suits in their environment – Increases Brands and their Products awareness
  2. With trying out the AR Filters, people get an option to share and tag the same with their friends and families then and there itself, this enhances the brand engagement – Increases Engagement
  3. People using and trying out AR Filters created by and for brands to market their products, gets a clear and trusted visibility on how the product shall look on them in their preferred environment just with a one-click of app cameras – helps brands to stand out

How brands categorise AR Filters to market their products, services and events?

 

Brands do come up with their own choice of marketing strategies, and we all know how important is to advertise and market a product or services or events a brand/organisation come up with. So here are few ways how brands can market with the help of AR Filter, or also we can frame it, How AR Filter is helping brands in marketing?

 

  • Character Specifications
  • Games & Plays
  • Virtual objects
  • ‘Try-on’ products

 

Keen to market your products, services and events through AR Filters?

The Intellify, is happy to put forward creative hands and collaborate with you.

Priya Menon

Share
Published by
Priya Menon

Recent Posts

A Glimpse Into The Future: The Top Artificial Intelligence Trends

Artificial Intelligence (AI) transforms how businesses operate and innovate in today's digital era. From smart…

2 days ago

Top Mobile App Development Companies in Miami

Are you Looking to boost your Miami-based company? With a growing number of smartphones, a…

1 week ago

AWS vs Azure: Which is Better for Cloud Computing?

Two names stand out about cloud computing: Microsoft Azure and Amazon Web Services (AWS). They…

1 week ago

How to Create an MVP and Raise the Business Funding in 2024

No business person is interested in spending money on a product for which there is…

2 weeks ago

Pet Care App Development: A Complete Guide

Technological innovation and a growing economy are responsible for improving our lifestyles in this fast-paced…

2 weeks ago

Insurance Mobile App Development: Everything You Need to Know

In this fast-paced, mobile apps are no longer considered as a luxury product or investment.…

2 weeks ago