Augmented Reality Filters for Facebook and Instagram, and the same familiar as Snap Lenses for Snapchat are now being used excessively and creatively by brands and businesses around the world to drive brand awareness and better engage their audience with shareable and interactive and fun engaging activities and experiences.
Snapchat Lenses or Instagram and Facebook Filters basically share very similar marketing tools. However the engagement level at all different platforms are different in their own ways. That’s how there are different AR experiences created.
Now, the differences between Instagram Filters, Facebook Filters and Snap Lenses can be majorly measured with these parameters
8 Comparisons & Differences listed between Instagram, Facebook and Snapchat AR Filters –
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