November 1, 2020
On Snapchat, brands create daily stories that engage and excite audiences. Snapchat stories, which brands put up for their product advertisements and promotional events, lasts for 24hours with over 1 billion views each time. These Snapchat stories act as a string of snaps that are used to create a video storyline.
With over 100 million daily active users and 400 million snaps per day, Snapchat is one of the fastest growing social networks. Brands can use diverse features to advertise and promote their products by adding and using filters, geofilters, texts, emojis, gifs, musics and more within the platform.
Ways Snapchat can be used for customer engagement –
- It provides access to capture and share live events
- Have a window to share private contents to selected one’s
- Offers product related contests, perks and promotions
- Allows to connect with influencers and keep an eye on their promotional activities
Snapchat believed to connect more strongly with younger generation, the Businesses and Brands might find this platform the right place to get maximum reach in terms of customer attention. The statistics reads that, Snapchat has maximum of audience with an age range under 35years. And, if the Brands or Businesses have relatable products, services and events that can engage youngsters, should seriously consider Snapchat as best and top prioritized platform for marketing and promotions.
How DeepAR helps in creating and supporting masks, lenses, effects and filters?
- Provides access to an active audience
- Helps to connect with users one-on-one
- Let’s you build brand awareness
- Helps in generating better customer reach and generate equally better results
Then, people only used Snapchat and other similar social media platforms just to kill the time and have some fun and relaxing experience. But now, story is no same and even the purpose behind is even changing. Now, Snapchat and similar platforms have become more a Business promotional and marketing medium, which indeed is a contribution to the upcoming digital future.
Let’s connect and let The Intellify, be a source to your customer reach in making your digital market presence more engaging with Snapchat promotional filters.