Carbon & Finch - WebAR
Web-based AR solution for easy and mass reach in Events and Exhibitions.

Client’s Objective
The client here wanted to make a creative promotional AR solution for their one of the event, where the maximum number of event attendees can connect and get engaged with the offerings. The WebAR solution was one of the easiest ways to reach the maximum number of attendees as they did not have to be dependent on any mobile applications to experience augmented reality.
Project Scope
Carbon & FInch was projected as a WebAR solution, which can be accessed by any users attending the event, having a smart phone with Google and Safari Web Browsers in it.
The scope was to develop a Mascot named Jefferey, an augmented asset who is the company's sales and marketing automation, presenting Carbon & Finch’s Point of Contacts virtually for relatable product knowledge and demonstration.
An easy and high in-reach WebAR solution for Events and Exhibitions to drive & pull the attendants to the desired direction.
Our Roles

Challenges
The major tasks were to work on the timings to get the content overlayed on-time while the asset Jefferey turns his side to introduce the point of contacts for products information and queries at Carbon & Finch. The smooth transitional experience was also taken into consideration, so there is a clean user experience.
End Result
Tools & Technologies

ZappAR

Unity 3D

Maya
